Overview

About the role

LastPass is looking for a Product Marketing Manager to own positioning, messaging, and go to market for LastPass products, partnering across Product, Sales, Brand, and Customer teams.

About the team

The Product Marketing team sits at the intersection of Product, Sales, and Marketing.

Who will you work with?

Cross-functional partners including Product Management, Sales, Brand/Creative, Customer Success, and leadership.

What are some of the exciting challenges you will be working on?

  • Own the positioning and messaging framework for key products and audiences
  • Lead go to market planning for product launches
  • Develop sales enablement materials
  • Partner with Brand/Creative on content
  • Run customer and market research
  • Refine strategy with data

What does it take to work at LastPass?

  • Proven product marketing experience owning end to end go to market for B2B SaaS or tech products
  • Ability to translate complex technical capabilities into clear messaging
  • Strong analytical background
  • Ability to influence cross-functionally
  • Ability to manage multiple priorities

It is great, but not required

  • Cybersecurity, identity, or access management background
  • Competitive intelligence or win-loss experience

Why LastPass?

  • Remote-first work
  • Flexible PTO
  • Parental leave
  • Health coverage
  • Home office support
  • LastPass Families plan
  • Learning and development stipend