Overview

Bulletproof is an omni-channel content driven consumer products company. Our vision is to make high performance a daily reality for everyone by upgrading the earth’s coffee and food. Our mission is to help people perform better, think faster, and live better using a proven blend of ancient knowledge and new technologies, informed by science, and measured results from our customers. BP products help people live better by using fat for fuel, saying goodbye to sugar and supercharging mitochondria.

Bulletproof has a team of experienced entrepreneurs and biohackers working to make high performance a daily reality for everyone on the planet. While our culture is casual and our workplace flexible, everyone on the team is passionate, smart, focused and driven.

Our customers know that our coffee, beverages, food, and supplements are the purest you can get anywhere, and you can expect to feel a difference in how you perform the first time you experience them. Environmentally conscious and ethically sourced products build a sustainable foundation for future generations to thrive.

Position Overview:

Bulletproof is looking for a Director of Grocery/Other in the US Market, flexibility on location as this will be a high travel position between various retailers in this space.  This position is accountable for all selling aspects (promotional planning, forecasting, distribution, new item sell-in, presentations, execution of marketing and promotions, etc.) at assigned Grocery/other account headquarters.  S/he will have deep experience and relationships with customers, with a track record of success in Grocery Channels. S/he will be a results oriented, collaborative thinker with strong business planning, excellent communication, and strategic selling skills.  The successful candidate will be entrepreneurial, innovative, and excel at disruptive thinking. Defining and implementing long term business strategies based on trends and competitive analysis and the ability to think outside of the box to solve complex problems are critical to success. S/he will have analytical horsepower, excellent business judgment, strong operational skills, and a passion for creating a world class brand experience for Bulletproof customers. S/he must enjoy a fast pace and operating at all levels of the organization.

Key Responsibilities:

  • At assigned accounts, develop and execute channel and account sales strategies that align with Bulletproof Sr. Leadership. Customers will include: Kroger, Alb/Swy, Publix and other regional chains. It may also include other Drug/Vitamin customers.
  • Achieve top and bottom line budget goals
  • Strategic direction of the customer relationship
  • Accountable for direct sales management with assigned customers (all sales calls, line reviews, strategy meetings, etc.). Eventually this will be more of a Team Leadership position, with Regional Sales Managers and Brokers to manage as the business expands.
  • Build sustainable partnerships with key decision-makers and teams at assigned accounts
  • Proactively team/partner with internal Bulletproof resources across multiple functions (finance, marketing, product management, etc.) that influence and help with execution of the Club and Mass Channel strategy, to lead plan development, selling activities and forecasting to maximize performance.
  • Manage promotional processes from the planning stage, to development to execution, ensuring all retailer timelines are met, deliverables are executed, and communication is timely to internal parties and the retailer.
  • Investment Strategy: Maximize and execute trade budgets against promotional plans/calendars to deliver optimal margin
  • Work Collaboratively with Broker if applicable, motivating and directing brokers to help achieve account goals
  • Plan and conduct regular business reviews with BP’s Executive Leadership

Basic Qualifications:

  • Minimum 10 years of demonstrated success with CPG sales
  • Demonstrated Success with Key Accounts
  • Demonstrated ability to operate both strategically and tactically in a high-energy, fast-paced environment.
  • Proven track record of success defining and delivering innovative disruptive ideas to drive long term business results.
  • Experience working with partners at multiple levels within the organization (operations, category/marketing, supply chain, finance, human resources, legal and other functional groups)
  • High degree of organization and ability to manage multiple, competing priorities simultaneously
  • Excellent communication (verbal and written) and collaboration skills that enable you to earn trust at all levels.
  • Bring a reputation of high integrity
  • Bachelor’s Degree Required

Preferred qualifications:

  • Demonstrated Success Selling Innovative, Healthy/Functional and/or Coffee/Cold Brew Ready -to-Drink Beverage products across Channels
  • Demonstrated Success pioneering with early stage, innovative brands in fast-paced, high growth CPG company

Professional traits that are not unique to this position, but necessary for Bulletproof:

  • Team player
  • Natural self-starter
  • Exhibits excellent judgment
  • Entrepreneurial problem solver
  • Self-aware and curious
  • Has relentlessly high standards
  • Thinks strategically, but stays on top of tactical execution
  • Has the innate ability to inspire passion in others

Maximum fun, maximum knowledge, and maximum performance are a part of the job description, and you’ll get to work with the Bulletproof team on a regular basis to upgrade your game, your mental performance, and your life.  This is a great opportunity to grow with a dynamic, entrepreneurial company.

Think you’ve got what it takes?

Let’s talk!